THE MEDIA FOR AI THAT ACTUALLY HELPS.English edition · Understand & take action
Spotted on the web

Adapt product sheets to the culture of a market, not only translate them

Use described publicly by Relation Client Mag — Vincent Mazzucco (Drawer.fr) (24 May 2024), summarised by the desk. Not tested by iadujour.

The result to aim for

The same Vincent Mazzucco, at Drawer.fr, refuses the crude translation: "we do not describe a product in France as Germans or Spaniards can do". The signboard uses AI tools that generate text, not those that only translate, to internationalize the catalogue.

What was done

Mag Customer Relationship (24 May 2024). Management: Culturally adapt e-commerce product sheets. Volume difference 1,500→2,500 (same URL). No volumes of translated files or languages are published. Limit 3/URL.

Before you start

Tool cited by the source: General IA (text); other tools cited: generative AI. Gather the information the prompt asks for. Strip confidential data that is not needed and check your tool’s access terms. Features and plans can change.

The method, in three steps.

  1. Gather the context

    Gather the information described in the prompt.

  2. Adapt the prompt

    Copy the prompt below, replace the bracketed items, then paste it into the AI assistant you use. The cited tool (General IA (text)) is not necessarily available to the public..

  3. Reread before using

    Reread the result, correct it if needed and keep the final decision. Caveats are detailed below.

Your starting point.

Replace the bracketed items, then adapt the proposal to your situation. This prompt is written by the iadujour desk It is not a quotation from the source.

The prompt to customise
Fiche FR (facts): Known local uses:

Rewrite 100 words for this deal. Do not invent any standard. Mark what remains to be validated by a speaker.

What deserves your attention

A generated adaptation is not a legal translation. Cross-reference units, standards and allegations of the target market, and have a speaker read again.
Origin of the case. Use described publicly by Relation Client Mag — Vincent Mazzucco (Drawer.fr) (24 May 2024).
Proof level: Testimony published by an identified source. Source checked on 11 November 2026. Use described by the source, not tested by the desk. Original summary written by iadujour.fr: figures and claims are the source’s; the prompt is a desk proposal, not a quotation.
TO GO FURTHER

Other ideas to put to work.

The whole Marketing theme
Marketing

Make sure AI assistants understand your establishment

A group of six Parisian boutique hotels have integrated AI into their tools, and learn from it: you must now be well described for conversational assistants, not just for Google.

Tool: CRM and AI toolsType: Spotted
DISCUSSION

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