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Spotted on the web

Accelerating responses from an European consumer service with a copilote

Use described publicly by Zendesk — Caudalie (16 February 2026), summarised by the desk. Not tested by iadujour.

The result to aim for

Caudalie, a French cosmetics brand, relies on the AI integrated into its customer relationship tool to correct and improve the messages of its advisors and translate its procedures.

What was done

According to the testimony published by Zendesk on 16 February 2026, Caudalie's 14 consumer service advisors deal with 40,000-60,000 interactions each month from all over Europe (WhatsApp, telephone, chat, e-mail, Facebook, reviews), in ten languages; About 70% are for information and advice before purchase. After centralized channels in Zendesk, the brand first deployed the Copilot function, which helps to correct spelling and improve written messages, and automatically translates procedures written in French into other languages. The head of the service believes that the AI automatically handles questions that already exist in the FAQ or the product sheets, and sees it as an assistant rather than a substitute.According to her, in some countries, an email reply could take a month; It now takes less than a week. Translation of customer exchanges is presented as a desired use, not yet in place.

Before you start

Tool cited by the source: Zendesk Copilot. Fill in the bracketed items: [coller], [langue]. Strip confidential data that is not needed and check your tool’s access terms. Features and plans can change.

The method, in three steps.

  1. Gather the context

    Spot the bracketed items in the prompt ([coller], [langue]) and prepare what they ask for.

  2. Adapt the prompt

    Copy the prompt below, replace the bracketed items, then paste it into the AI assistant you use. The cited tool (Zendesk Copilot) is not necessarily available to the public..

  3. Reread before using

    Reread the result, correct it if needed and keep the final decision. Caveats are detailed below.

Your starting point.

Replace the bracketed items, then adapt the proposal to your situation. This prompt is written by the iadujour desk It is not a quotation from the source.

The prompt to customise
Here is the draft response of a client advisor: [coller], and the original request: [coller].

1. Correct spelling and grammar.
2. Improves clarity and tone (heaty, precise, without jargon), keeping the length.
3. Do not change any factual information (composition, price, delay, return policy): if one of them seems doubtful to you, report it instead of changing it.
4. If I ask you, then propose a translation into [langue].

What deserves your attention

For a cosmetic product, an automatic reformulation must never change any information of composition, allergen or use: the advisor rereads any message concerning the safety of the product.
Origin of the case. Use described publicly by Zendesk — Caudalie (16 February 2026).
Proof level: Statement by the tool’s publisher. Source checked on 10 November 2026. Use described by the source, not tested by the desk. Original summary written by iadujour.fr: figures and claims are the source’s; the prompt is a desk proposal, not a quotation.
TO GO FURTHER

Other ideas to put to work.

The whole Customer support theme
DISCUSSION

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